July 6, 2023
It’s such a great feeling to take the leap into starting your virtual assistant business and hit those first milestones of signing your first clients and starting on projects.
Before you know it, the work is flowing in each month! And then… you end up with a little too much work and all of the sudden, you have multiple clients to manage. And new enquiries to keep up with. Plus emails to send. And a million little tasks that are starting to make you feel all over the place and crazy.
While being busy is a good problem to have, it can feel very overwhelming if your virtual assistant business isn’t organised to scale with you as you grow. But the good news is, your stress will simmer down once you show a little love to your back-end systems and focus on getting your virtual assistant business organised.
Because after you spend some time creating processes, setting up your systems, and stop doing everything from scratch, you’ll have oodles more time for client work and to continue marketing and growing your own virtual assistant business.
I put this one very first on the list because until you know what’s eating away at your time, you won’t have a good idea of how to change things up.
(And isn’t it ironic that as a virtual assistant this is likely the exact advice you give your clients?!)
The questions you want to ask yourself are: What are you spending the most time? Are there projects that are going out of scope? Are you accidentally wasting hours on Instagram every day?
After you’ve started tracking your time, take a look at what’s actually moving you forward and how your tasks are aligning with your goals.
For example:
The point isn’t to be hard on yourself about where you might be wasting time, it’s to get curious about where your time is actually going. That way you can decide if that’s where you want your time and effort to keep going.
One of the easiest ways to waste your time is by having no SOPs in place. (And btw, SOP = standard operating procedure, which basically means a plan that has set steps you follow.) When you don’t have any SOPs any place, you’re starting from scratch every single time. Which is totally unnecessary when you’ve already gone through that process before.
So take the time to sit down and write some SOPs, like…
Figuring out what your standard process looks like for all of these aspects of client work will save you a massive headache when you sit down to onboard or offboard a client and realize you have a step-by-step plan that you can follow rather than trying to create something from scratch.
If you want to stay sane while running your virtual assistant business, you have to stop doing everything manually. And that means investing in a CRM (customer relationship management) system.
I recommend Dubsado for about a trillion reasons.
But whether or not you choose to go with Dubsado, setting up a CRM system will change your life. That’s because a CRM system helps you stay organised and on top of everything by having your scheduling, invoicing, communication with clients, client forms (like contracts and questionnaires), and so much more, all in one place.
And if you already have a CRM system, setting up automated workflows will change your life. Instead of having to chase down payments, manually send welcome emails to new clients, or remind clients a questionnaire is due from them, your CRM can do it for you.
It can be overwhelming at first, but once setup, your workflows and CRM system help ensure you never drop the ball with your client experience without you having to keep track of every single thing yourself.
It’s a godsend, and what I used when I started my virtual assistant business! (That’s what Behope Studio used to be!)
Going back to what we were chatting about with SOPs, the best way to avoid wasting a bunch of time is to avoid doing things from scratch as much as humanly possible.
Here’s how you can use templates in your virtual assistant business:
Email templates: you know those emails you send over and over again? Like, schedule a discovery call, or reminding clients that they have an upcoming payment due, or letting a client know it’s time to schedule their monthly review call? You can save yourself loads of time by writing those emails once and then using them over and over again. Or you can buy my canned email templates package that has 65 emails specifically written for virtual assistants and skip having to write them yourself at all!
(Want to learn how to used canned email templates in Dubsado? Check out this blog post.)
Social media templates: instead of having to design your Instagram or Pinterest graphics from scratch, use templates! You can find so many beautifully designed templates online or if you hire a designer, you can ask them to make some for you.
You can also use templates for things like newsletters, pitching to be a guest speaker or a guest on someone’s podcast, and so much more.
Now, I know you’re eager to do it all for your clients but let’s chat boundaries. It feels all well and good to go above and beyond when you start out. However, as you grow you may start to feel that squeeze of resentment when you’re working late and your client emails you to ask if you can do ‘just one more thing.’
Setting clear boundaries from the beginning with your clients on guidelines of your working hours, how many revisions you do, and how much time you need to turnaround tasks can all help set clear client expectations from the beginning.
And don’t let yourself go past them either. That’s the best way to burn out.
(P.S. If you need help drafting an email to let a client know that they’re scope-creeping, here’s some free advice.)
Say no more. Apply for Dubsado in a Day and I’ll do it all for you. Go on, let out that sigh of relief.